Wednesday, March 9, 2011
"The Hard Sell" : Taboo In Advertising
This is just one of many ads banned by Butch, a pet food company based in New Zealand. The company specializes in meat, which lends an added validity to the humor of the ads. No explanation is really needed on why these ads would be banned. As charming and clever as they are, most people aren't ready to associate their pets with perversion. But at least they went full force with it. Even if they would have skirted around the word "pussy" in this one or tailored the other ads in some way, they probably would have been banned anyway.